Whether you're a business of one or a large corporation, social media is your vessel to communicate with your audience, share your story, and increase your reach. In this workshop you will learn how to define your brand, create an authentic social media presence, and make organic connections through collaboration. Once your brand is defined, we'll discuss how to generate creative content with consistent, quality imagery that best tells your brand story through photo styling tips, photo editing, and helpful apps. We will also discuss best practices for tagging, hashtags, re-gramming, scheduling, analytics, and paid promotions.
THIS WORKSHOP PROVIDES:
- Guidelines for Defining your Brand
- Collaboration Tools
- Social Media Strategy Tools
- Photo editing, scheduling, and styling Tips & Resources
- A Calendar Template for Scheduling Posts
You will leave this workshop with a customized plan in place and action steps you can implement immediately to help
JESSICA MORIARTY & MOLLIE WINDMILLER
Jessica Moriarty and Mollie Windmiller are the co-founders of LAB. Together, they offer the perfect combination of passion and skills to curate LAB MPLS and successfully bring it to life visually. Jessica is a social media strategist with a keen eye for styling & interior spaces. Mollie, owner of Windmiller Design Group, has an unrivaled eye for design and branding with a passion for connecting with other local businesses. Mix Jessica’s knowledge of social media & styling and Mollie’s expertise on visual story telling and branding, and we’ve got a duo that’s ready to successfully curate creative and business LABs.
INSTAGRAM LAB 1.0
STAY TUNED FOR UPCOMING DATES
INSTAGRAM LAB 2.0
What attendees are saying...
"I loved that Jessica and Mollie approached this class with a thorough examination of what my brand stands for and the audience it will serve. It’s so easy to get off track worrying about algorithms, hashtags or number of followers – and this class was such a great reminder of what it is all about. My favorite takeaway was to focus on collaboration and community, and I am excited to put that into practice with some of the amazing business owners I met in the class!"
- JESSICA S.
"I am so pumped about discovering LAB for Business! In just a few short hours, I gained so much practical and applicable knowledge through the Instagram 1.0 workshop. I can't wait to put all of this juicy information into action. Oh, and this, too: Mollie and Jessica are cool, approachable and savvy instructors who share their knowledge through their industry-proven expertise. I'm ready to dig into Instagram 2.0. It can't start soon enough!"
- JANE N.
"I had a wonderful time at the Instagram Strategy workshop. It's really fun to be in a room full of smart, talented and driven people who are all there to share common goals - enhancing skillsets and following their passions. Lab creates a safe environment for people to ask questions, try something new and put your dreams into tangible action - all in a super cute workspace. I'll definitely be going back for more!"